Free tool

Google Business Profile checker

Score your Google Business Profile out of 100 and get the fixes that move you up the map pack — the three listings that show for "near me" searches.

  1. Is your business marked Open (not "temporarily closed")?
  2. Is your website link added?
  3. Is a phone number added?
  4. Are opening hours set for every day?
  5. Is the primary category the most specific one for your business?
  6. Do you have 3 or more categories?
  7. Is a full business description written?
  8. Do you have 10 or more real photos?
  9. Do you have 20 or more reviews?
  10. Is your rating 4.5 or higher?
  11. Any review in the last 60 days?

Questions about Google Business Profile

What is the map pack?

The three business listings with a map that Google shows above normal results for local searches like "web designer near me". Your Business Profile decides whether you appear there.

Does the checker change anything on my profile?

No. It reads what is public and scores it. Only you (or an agency you add as a manager) can edit the profile.

How often should I update my profile?

Add photos monthly, post weekly, answer every review within a day, and check categories and hours every quarter.